ConverlayConverlay
Server-side tracking for Shopify

Improve your conversion
tracking with server-side events

Bypass ad blockers and iOS restrictions. Forward conversion data from your Shopify store to GA4, Meta, TikTok, and 5 more platforms — server-to-server.

5-minute setupNo coding requiredFree plan available

Works with your favorite platforms

Google Analytics
Meta Pixel
TikTok
Snapchat
Pinterest
Reddit
Klaviyo
Criteo

The tracking problem every store faces

Browser-side tracking is broken. Here's what changes with server-side events.

Without server-side tracking

  • Ad blockers and privacy tools reduce conversion visibility
  • iOS 14+ limits cookie tracking to 7 days
  • Meta reports fewer conversions than actual
  • GA4 misses returning customer data
  • Custom consent banners break or require manual maintenance
  • You cut ads that are actually profitable

With Converlay

  • Events forwarded server-to-server to ad platforms
  • First-party data collection reduces impact of iOS restrictions
  • Meta sees all conversions for better optimization
  • GA4 gets complete, accurate data
  • Works with Shopify's native cookie banner — no custom consent setup
  • Confident ad spend decisions backed by real data
0+

Events processed daily

0.0%

Uptime reliability

<0ms

Avg. event delivery

0

Platforms supported

How it works

Three steps to accurate data

Get accurate tracking data in three simple steps. No technical knowledge required.

1

Install the app

Add Converlay to your Shopify store in one click. No code changes, no developer needed.

2

Connect your platforms

Add your GA4, Meta, TikTok, Snapchat, Pinterest, and more. Paste your credentials and you're done.

3

Watch your data improve

Events are forwarded server-side to your ad platforms. See accurate conversions in GA4, Meta, and TikTok.

Features

Everything you need for accurate tracking

Built specifically for Shopify stores that run paid ads and need reliable conversion data.

5-minute setup

Install from the Shopify App Store, connect your platforms, and start tracking. No code or developers needed.

1Install from App Store
2Paste your GA4 ID
3Done. Events flowing.
4

Event dashboard

Monitor page views, add-to-carts, and purchases flowing to your ad platforms. Track delivery status per destination.

dashboard.converlay.com

Page Views

0

Add to Cart

0

Purchases

0

GA4: Live
Meta: Live
TikTok: Live
Snap: Live
+5: Live

Shopify-native consent

Works out of the box with Shopify's native cookie banner. Full Google Consent Mode v2 signals included with every event — no custom banner setup required.

Shopify Customer Privacy API
analytics_storagegranted
ad_storagegranted
ad_user_datadenied
ad_personalizationdenied

Click ID stitching

Extracts and persists click IDs across sessions so every conversion ties back to the original ad click.

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Free forever plan

Track up to 50 orders per month at no cost. Upgrade only when your store grows.

$0/mo
0 orders50 orders

12 / 50 used this month

Data health score

Real-time health score tracking purchase coverage, consent rates, signal completeness, and destination success.

0/100
Purchase coverage96%
Consent rate88%
Signal completeness94%
Destination success91%

Under the hood

Built for reliability at every layer

The infrastructure that keeps your conversion data accurate, private, and delivered.

Event deduplication

Deduplicates events across pixel, webhook, and Admin API sources so platforms never double-count conversions.

Smart retry with DLQ

Failed events retry with exponential backoff. Persistent failures land in a dead letter queue for review.

SHA-256 PII hashing

Email, phone, and address are hashed before leaving your server with country-specific normalization.

Session enrichment

30-minute session windows with persistent client IDs and browser fingerprinting fallback.

Multi-source collection

Web pixel, webhooks, and Admin API — three independent data paths for maximum coverage.

Real-time diagnostics

Per-destination delivery status with success, fail, and pending visibility at a glance.

GDPR Compliant

Full compliance with EU data protection regulations

CCPA Compliant

California Consumer Privacy Act ready

First-Party Data Only

No third-party cookies or external data sharing

SHA-256 Encrypted

All PII hashed before leaving your server

Why trust us

Built on transparency, not hype

We don't have hundreds of reviews yet. So instead of faking social proof, here's what we actually guarantee.

We never sell your data

Your event data goes to your ad platforms and nowhere else. No data brokers, no third-party sharing, no exceptions.

No hidden fees or gotchas

Public pricing, same for everyone. No secret discounts, no countdown timers, no pressure tactics.

No lock-in, cancel anytime

Uninstall from your Shopify admin in one click. We delete your data when you leave. No cancellation hoops.

Real humans, real support

When you contact support, you talk to the people who build the product. Every question gets a real answer.

Our transparency commitments

🏛️

ICO registered

Registered with the UK Information Commissioner's Office for data protection compliance.

📋

Public changelog

Every feature ships with a date. No vague 'coming soon' — check our changelog.

🎁

Free plan, forever

50 orders/month, all platforms, no credit card, no time limit. Try before you trust.

🔗

Official platform APIs only

We use GA4, Meta, TikTok, and every platform's official server-side API. No hacks or workarounds.

Pricing

Simple, transparent pricing

Start free. Upgrade as you grow. No hidden fees, no long-term contracts.

Free

$0/mo

Perfect for testing

  • Up to 50 orders/month
  • All 8 ad platforms
  • Click ID stitching
  • Consent Mode v2
  • Real-time dashboard
  • Community support
Get Started Free

Starter

$39/mo

For growing stores spending $5K–$20K/mo on ads

  • Up to 1,000 orders/month
  • Everything in Free, plus:
  • Event deduplication
  • Data health score
  • Priority support
Get Started
Most Popular

Pro

$99/mo

For scaling brands spending $20K–$75K/mo on ads

  • Up to 5,000 orders/month
  • Everything in Starter, plus:
  • Smart retry with DLQ
  • Session enrichment
  • Priority support
Get Started

Scale

$249/mo

For high-volume stores & agencies

  • Up to 25,000 orders/month
  • Everything in Pro, plus:
  • Multi-source collection
  • Dedicated support
Get Started

FAQ

Frequently asked questions

Everything you need to know about Converlay.

Ready to fix your tracking?

Join Shopify stores using server-side event forwarding for better conversion data. Install in 5 minutes — free plan included.

Install Free on Shopify
Free plan available5-minute setupNo credit card required