Send Shopify events to Amplitude server-side
Converlay forwards purchases, checkouts, and storefront events from your Shopify store to Amplitude server-to-server — past ad blockers and iOS restrictions, with consent-aware delivery.
Why connect Amplitude?
Amplitude's behavioral analytics assume complete event streams — missing purchases skew retention cohorts and revenue metrics. Server-side delivery from Shopify keeps its picture of the customer journey whole.
How it works
- 1
Install Converlay
One-click install from the Shopify App Store. No GTM container, no theme edits.
- 2
Connect Amplitude
Paste your Amplitude credentials in the Converlay dashboard — it takes about two minutes.
- 3
Watch events flow
Purchases and storefront events arrive in Amplitude server-side, and you can verify each one in the live event log.
What you get
Ad-blocker-proof delivery
Events travel server-to-server, so ad blockers and browser privacy features can't drop them.
Consent-aware by default
Shopify Customer Privacy API choices are respected on every event — no extra banner setup.
Live event log
See every delivered event in real time, so you never wonder whether tracking works.
Complete reporting data
Recover the sessions and purchases client-side scripts lose, so reports reflect reality.
Setup & resources
Frequently asked questions
Do I need code or GTM to connect Amplitude?
No. Install Converlay from the Shopify App Store, paste your Amplitude credentials, and events start flowing — no theme edits or GTM container required.
Is the Amplitude integration consent-aware?
Yes. Converlay reads Shopify's Customer Privacy API and only forwards events to Amplitude in line with each visitor's consent choices.
How much does it cost to send Shopify events to Amplitude?
Converlay has a free plan with one destination and up to 50 tracked orders per month — enough to verify Amplitude tracking end-to-end before you pay. Paid plans add more destinations and volume.